Email Split Testing

Automatically Find the Best Performing Campaign

Emailcode’s powerful split testing gives you yet another way to optimize your Email results. With split testing, you can create multiple variations of your email campaign and have Emailcode automatically select a random sample set, and send the email variations in equal parts. Emailcode is not limited to a basic A vs. B comparison. Emailcode’s split testing is super-flexible, so you can test as many different variations at a time as you like.

Select a few variations of your email to run and test. Next, select a sample size from your list. Emailcode will then send the variations a randomly selected sample (10% in the example here).

Here’s where it gets cool. Emailcode will calculate the winning email variation based on clicks or opens, and then send the winner to the rest of your list after a predefined period of time – automatically! Customers typically see a 20% – 100% improvement in results. Download out split testing case studies.